New Acer will be more like Apple, less like HP

The details behind the rift that saw Acer's CEO Gianfranco Lanci (pictured) suddenly resign yesterday are now starting to emerge. Simply put, Acer's board wants the Taiwanese company to be more like Apple and HTC, according to Bloomberg, raking in big profits on fat margins. Lanci's approach, however, was to aggressively increase volumes and use its scale to negotiate cheaper prices from suppliers in a race to steal market share from Dell and HP. According to data compiled by Bloomberg, Acer's profit margin in the last fiscal year was just 2.3 percent compared to Apple's 21.5 percent. Daunting, to say the least.

With Lanci gone, JT Wang, Acer's chairman and temporary CEO, plans to put more effort into expanding its smartphone and tablet business while broadening efforts around enterprise sales. For Wang, Lanci's departure marks a break with the past, saying, "Recently the iPad [tablet computer] and other new form factors have had a very big impact on the PC market. We have to change our business strategy." While PCs will still be core to the business, Wang said "we won't be in a hurry to change to become the world number one." Unfortunately for Acer, its brand is more closely associated with low-cost laptops than with the premium devices required to significantly expand its profit margins. We'd wish 'em luck but we think Acer will be better served by an innovative CEO and focused R&D.

Bloomberg, Financial Times

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Pentax releases O-GPS1 add-on for DSLRs, appeals to astronomy nuts

Pentax's Optio WG-1 GPS point-and-shoot satisfied geotaggers out of the box, but owners of its K-5, K-r and 645D DSLRs have had to make do with third-party taggers like the PhotoTrackr or Eye-Fi. The new hotshoe-mounted O-GPS1 module fixes that oversight by recording latitude, longitude, altitude, Coordinated Universal Time and shooting angle. Everyday snappers might find an extra hotshoe attachment cumbersome, but astro-photography enthusiasts could well be enticed by the device's interesting "ASTROTRACER" function. This helps you take clearer photos of celestial bodies by using the in-built sensors to calculate a star's movement and then employing the camera's shake reduction system to compensate. Sounds clever, but be advised: this module is only for Pentax DSLRs -- and only for very specific models at that. You'll get full functionality with the K-5 and K-r cameras, and geotagging (no ASTROTRACER) with the 645D. Oh, and you'll need to make sure yo

Commodore USA puts the new C64 up for pre-sales, unveils far-less-retrotastic VIC-Slim

Desktops Commodore USA puts the new C64 up for pre-sales, unveils far-less-retrotastic VIC-Slim By Sean Hollister posted Apr 6th 2011 8:43PM Now that Commodore USA has sufficiently piqued your curiosity with a revamped Commodore 64 prototype, it's ready to capitalize on the idea. Quite literally, we might add. $595 buys you the basic basic model with an 1.8GHz dual-core Intel Atom D525 chip, NVIDIA ION 2 graphics, 2GB of RAM and a 160GB hard drive -- which it promises to deliver by "early June" -- with hundred-dollar increments adding premium features like an additional 2GB of memory, a Blu-Ray drive, up to 1TB of storage, 802.11 b/g/n WiFi and Bluetooth. However, if you're simply looking for a compact keyboard computer (rather than reliving 80's nostalgia) there's another option on tap -- a likely rebadged thin wedge of a machine that Commodore's

CNC mill and Sixaxis controller make beautiful DIY music together (video)

Have you ever thought to yourself, "my CNC mill is pretty cool, but I really want to make it more awesomer"? Well, first, "awesomer" totally isn't word, and second, have we got a hack for you! A reader wrote in to the DIY hub Adafruit to show off his CNC being operated by a PS3 Sixaxis controller -- mimicking features found on high-end machines that allow you to trigger jobs from a distance and manually control the mill. Best of all, it's a pretty simple mod that uses a program called QtsixA to map the gamepad as a keyboard and mouse, allowing you to interact with a Linux box running EMC2, which is used for controlling the mill, lathe, plasma torch, or a number of other fun and dangerous tools. Check out the video after the break. Adafruit dammitdarrell (YouTube)

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