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Sony makes good, doles out identity protection activation codes for PSN and Qriocity users

Still feeling burned by Sony's record-breaking PlayStation Network outage? Fret not, promised reparations have arrived: a short form on the PlayStation website is now distributing activation codes for a free year of Debix AllClear ID Plus identity theft protection. The offer is good for all US PSN and Qriocity account holders who activate before June 28th, netting users up to $1 million in identity theft insurance coverage. Feel better? Hit the source link below to get your redemption code. Joystiq Sony

Apple brand valued at $153 billion, scoots ahead of Google for first place

What is the world's most valuable consumer-facing brand? If you'd asked the guys behind the BrandZ survey at any point over the last four years, they'd have told you "Google," but in 2011 their answer has changed. Apple is now the hottest property in terms of consumer goodwill, earning an estimated valuation of $153.3 billion and leading a pack that includes the likes of Coca-Cola, BMW, HSBC, and Disney. The tech sector had a very strong year as a whole, with Facebook's brand improving in value by a staggering 246 percent (to $19.1b) and Amazon becoming the world's most valuable retailer (at $37.6b) in spite of having no actual stores. Sadly, there were some downers too, as Nintendo lost 37 percent of its brand worth over the past year, Nokia dropped by 28 percent, and the BlackBerry marque was considered 20 percent less awesome than before. Punch the source link to learn more.   Bloomberg BrandZ Top 100 Most Valuable Global Brands [PDF]

Sony offers free Debix identify theft protection for PSN and Qriocity hack victims in US

Sony's "Welcome Back" package of free software and PlayStation Plus subscriptions was a nice gesture, but it won't help you if your credit card gets fraudulently charged in the aftermath of the PlayStation Network debacle. That, however, is exactly what Debix is for. Sony's announced that it will provide a complimentary one-year subscription to Debix's "AllClear ID Plus" identity theft protection service to all PlayStation Network and Qriocity account holders in the United States, which will attempt to protect your personal data from harm, by both monitoring known criminal activity for your private digits and providing up to $1 million in ID theft insurance coverage. We've never used Debix, so we can't vouch for its reliability, and this particular plan admittedly doesn't look  quite  as comprehensive as the one Debix offers regular customers for $10 a month. Still, some peace of mind is a heck of a lot better than none, so we think we m...

Acer changes its logo, hopes to start afresh

Over in Acer HQ, it's out with the old and in with the new. Having bid ciao to former CEO Gianfranco Lanci, the Taiwanese company is now slapping a fresh coat of paint and a softer typeface upon its corporate identity. The new Acer green is lighter and brighter and the more rounded new shape looks a lot safer for kids to play around with, should the occasion ever arise. We doubt this will make a big difference in the company's push to be "more like Apple," but hey, at least we now have a visual marker to distinguish the products that came before this shift in strategy from those that come after. Engadget Chinese